Abcjar is a love story between two young entrepreneurs and grilled chicken. The fast casual restaurant has a small but delicious menu with ingredients that are carefully selected and combined looking for international flavours within a local touch.
The branding focuses on transmitting a friendly and cheeky feeling that will make it easy, funny and inviting for people to come in.
Role: Brand Designer
Creative Direction: Dochița Zenoveiov
Agency: INOVEO
Abcjar is a love story between two young entrepreneurs and grilled chicken. The fast casual restaurant has a small but delicious menu with ingredients that are carefully selected and combined looking for international flavours within a local touch.
The branding focuses on transmitting a friendly and cheeky feeling that will make it easy, funny and inviting for people to come in.
Role: Brand Designer
Creative Direction: Dochița Zenoveiov
Agency: INOVEO
Abcjar is a love story between two young entrepreneurs and grilled chicken. The fast casual restaurant has a small but delicious menu with ingredients that are carefully selected and combined looking for international flavours within a local touch.
The branding focuses on transmitting a friendly and cheeky feeling that will make it easy, funny and inviting for people to come in.
Role: Brand Designer
Creative Direction: Dochița Zenoveiov
Agency: INOVEO
Abcjar is a love story between two young entrepreneurs and grilled chicken. The fast casual restaurant has a small but delicious menu with ingredients that are carefully selected and combined looking for international flavours within a local touch.
The branding focuses on transmitting a friendly and cheeky feeling that will make it easy, funny and inviting for people to come in.
Role: Brand Designer
Creative Direction: Dochița Zenoveiov
Agency: INOVEO
Abcjar is a love story between two young entrepreneurs and grilled chicken. The fast casual restaurant has a small but delicious menu with ingredients that are carefully selected and combined looking for international flavours within a local touch.
The branding focuses on transmitting a friendly and cheeky feeling that will make it easy, funny and inviting for people to come in.
Role: Brand Designer
Creative Direction: Dochița Zenoveiov
Agency: INOVEO
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